CONTENTS
Executive Summary
Survey Results
The Premise
Audits
Selecting Sources
Best Practices: Coverage (Ideas at a glance)
Best Practices: Internal
Changing Coverage
Changing Newsrooms
Pursuing Diversity and Accuracy
Voices in the Newsroom
Appendix A: A Letter to Editors
Time-Out 2000
About this report
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Pursuing Diversity and Accuracy
Is reframing the issue of diversity as an issue of
accuracy an idea you want to pursue in your
newsroom? How will you do that?
To this question, 84 respondents said they want to
continue to pursue the premise of diversity as an
issue of accuracy. They say they'll use audits,
critiques and conversation to help keep the issue
alive.
Monthly diversity committee meetings and quarterly meetings with staff.
Include diverse coverage goals in the performance evaluations of editors
and reporters. 
-- Rebecca Allen, team leader, The Orange
County (Calif.) Register
More frequent audits, developing methods for translating the results
into identifiable goals and specific reactions. 
-- Joe Happ, assistant to editor and publisher,
The (Riverside, Calif.) Press-Enterprise
We plan to set up a system for conducting content audits every six months
that will help us chart our progress toward expanding our sourcing.
We also plan to establish an area of the editor evaluation form that
charts recruiting efforts in the area of diversity. The diversity committee
has accepted an expanded role in this initiative. 
-- Stan Wischnowski, acting managing editor,
(Rochester, N.Y.) Democrat and Chronicle
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We've already begun training sessions focusing on accuracy, which also
is our No. 1 goal for the coming year. As part of that, we're incorporating
the diversity-as-accuracy idea into our training, so diversity isn't
held as a separate entity. 
-- Deanna Bottar, deputy metro editor, (Utica,
N.Y.) Observer-Dispatch
Continuing the conversation on a regular basis -- and preferably, in
the newsroom. We are designing a credibility project that will include
interviews with readers, focusing on a specific story. We will ask readers
to 'critique' our stories with the goal of judging the report for accuracy
and fairness. We will print the results in our paper. 
-- Sharon Roberts, assistant managing editor,
Austin (Texas) American-Statesman
In our Time-Out conversation, we didn't specifically couple the idea
of diversity and accuracy. We are in the very beginning stages of talking
about diversity in our newsroom and there are many stages we need to
work through before we can see the issues in that framework. -- Jessica
Tomlinson, community coordinator, Portland (Maine) Press Herald
It is integral to our part of the ASNE credibility project. Our strategy
involves ongoing community audits and repeat audits and contact with
auditing individuals and groups. 
-- Steven Smith, editor and vice president, The
(Colorado Springs, Colo.) Gazette
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Photo by Judy Griesedieck, Star Tribune
(Minneapolis) Star Tribune staff, including (left
to right) business reporter Dee DePass, graphic
artist Mark Boswell and St. Paul bureau reporter
Heron Marquez, gather on a panel to discuss
diversity and accuracy.
We will be setting up some formal, ongoing programs to learn more about
subjects that will increase our knowledge of diverse topics. We will make
a more pointed effort at discussing accuracy and diversity in our daily
critiques. As a major program of our editor, Tim J. McGuire, we have adopted
diversity as one of 13 principles being worked on by the staff. The goal
on diversity is to ensure that we create and maintain a diverse staff
and industry. We also are working with the University of Missouri on an
audit and doing survey work aimed to help us deal better with diversity
in our journalism. 
-- Sherrie Marshall, news content editor, and
Kent Gardner, administrative editor, (Minneapolis)
Star Tribune
We plan to change the way we look at this issue. Right now we focus
on minorities. The issue is larger than that, and we are going to re-focus
our attention on all types of diversity. 
-- Mark Dickerson, assistant managing editor,
(Sioux Falls, S.D.) Argus Leader
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