Member alert: SGI transition recommendations

Dec. 9, 2008 Webinar: Passion Sites -- Niche Web sites that focus on a narrow but passionate subject area

Ken Paulson and Susan Goldberg elected to ASNE leadership ladder

ASNE Job Fair schedule

· A list of all reports   · ASNE Convention material
· ASNE Webinars   · Codes of Ethics
· Fundamental Documents   · News releases
· The American Editor  
Page Location: Home » Archives » The American Editor » 1999 » August
Milwaukee: Of Packers polls and an ex-POW

Author: Paul Sevart
Published: August 30, 1999
Last Updated: September 23, 1999
Printer-friendly version

The front page

The Front Page is an occasional look at how our front pages reflect what our newspapers value. If you would like to have your front page considered, contact Al Siegal of The New York Times at 212/556-1049 or siegal@nytimes.com

The front page for July illustrates some of the themes we emphasize in choosing stories for the Sunday paper.

The Lambeau Field story was sure to have instant, widespread appeal in Wisconsin, which is madly in love with the Packers. We identified it early as the likely story to dominate the page — even though it was more explanatory than traditional “news.” Yet its point — that the Packers must make changes to survive financially — was compelling and important to our readers.

The Chicago shooting rampage was also an obvious choice. The shootings would have been outrageous on any day but were made worse by the timing on a holiday weekend.

The two stories in the middle, about the rise of family and moral issues in the country’s political landscape and about our society’s response to changes in the last 50 years, were intended to provoke readers to think and talk. Both were also stories in which readers could see their own lives reflected. Those are important goals.

The story at the bottom, about a former German POW who adopted Wisconsin and America after World War II, was a surprising twist on the Fourth of July feature. The Madison dateline illustrates another element of the Sunday paper: We generally try to have at least one element on 1A that shows we are statewide.

Sevart is senior editor, Weekend, for the Journal Sentinel in Milwaukee.

© Copyright 2008 The American Society of Newspaper Editors
11690B Sunrise Valley Drive | Reston, VA 20191-1409 | Phone 703-453-1122