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Examining Our Credibility:
• Spelling/grammar mistakes • Factual errors •Corrections
•Attitudes about accuracy •Credibility of newspapers vs. TV • Rush to publish
• Unnamed sources
• Demographics of journalists and the public •The public’s
view of journalists
• Journalists’ view of themselves
• Bias defined • Who believes the media are biased? •
External manipulation • Internal agendas • Reporting fact vs. opinion
• Journalists’ self-appraisal
• Presumed motives • “Hot” stories
• Consistency in news values • Conflict in news
values • Investigative reporting techniques
• Being part of the story • The impact of experience
• Sample characteristics • Community involvement •Frequency
of news needs • Media consumption patterns • Evaluations of news
sources • Perceptions of own newspaper • Contact with readers
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