| Table 33
Published: August 03, 1999
Last Updated: January 03, 2000
Printer-friendly version
|
| Table 33 |
| MISLEADING HEADS |
| |
"In your experience,
how often do you find misleading headlines in a newspaper -- headlines
that make a story seem quite important, but then when you read the story
you discover it wasn't such a big deal after all?"
(newsroom wording) "…headlines that 'hype' a story
that, in fact, doesn't warrant it?" |
| |
Total
Public |
Total Newsroom |
| Almost every day |
18% |
7% |
| More than once a week |
30 |
22 |
| A few times a month |
28 |
36 |
| A few times a year |
13 |
23 |
| Almost never |
11 |
12 |
| |
| "Over the past few
years, is it your sense that misleading headlines are appearing ... than
they used to?" |
| More often |
- |
16% |
| About as often |
- |
50 |
| Less often |
- |
16 |
| Don't know |
- |
18 |
|
|