Date: 8/27/09
Time: 2 p.m. Eastern
Presenters: Mark Briggs, Dan Conover, Charlotte Anne Lucas, Steve Outing 
Moderator: Steve Buttry

ASNE invites you to join a live chat about new business models for the future!

The chat, set for 2 p.m. Eastern on Thursday, Aug. 27, is free to members. Simply log in to the Live Sessions page to participate.

Panelists will share their ideas about business models and respond to questions and comments from attendees. You can participate live at your computer or read the whole discussion later at your convenience.

We encourage you to read the links provided for each panelist, so you are familiar with their ideas and are ready to ask them questions.

If you have time, log in a half-hour early to start sending in your questions, or e-mail them in advance. Questions can also be submitted during the session.

	Journalism 2.0 author/blogger, Mark Briggs, is former assistant managing editor for interactive news at The News Tribune in Tacoma, Wash. Mark left the newsroom to start Serra Media, which has developed Newsgarden, a tool to let users find the news and deals in their neighborhoods and to help journalists, community members and businesses organize news and advertising by location. He will discuss the hyperlocal opportunities that most news companies are missing.
	Charlotte-Anne Lucas, is a Web veteran who has been managing editor of TheStreet.com and content director of MySanAntonio.com, both of which became profitable during her tenure. She is project manager for NOWCast SA, a nonprofit citizen journalism startup.  Charlotte-Anne has clear and insightful views on how to succeed in the digital world. Her blog post Choosing the digital printing press provides a thoughtful look at the tools we need to serve a digital audience and Newspapers don’t own journalism helps us understand how digital journalism is growing and thriving even as newspapers struggle.
	Digital journalism pioneer Steve Outing, is Stop the Presses! columnist for Editor & Publisher Online. He was a senior editor for the Poynter Institute and started his own web-media company that closed in 2007. Steve’s column, Getting Money from Readers Who Won’t Pay for Online News, was an important contribution to the paid-content discussion. He suggested that a news organization could keep a large audience by offering its basic content free, but develop a membership model providing high-value to people who choose to pay for the extra benefits, such as exclusive discounts from advertisers. Steve had some interesting observations on the future of news business models from last week’s conference at the Aspen Institute.
	Dan Conover, has filled newsroom roles ranging from city editor to Web editor to cartoonist. Last year, just three years after being named South Carolina’s Journalist of the Year, Dan took a buyout last year from the Post and Courier in Charleston, S.C. He now freelances and writes for the Xark blog. Dan’s post 2020 vision: What’s next for news? was one of the most thoughtful things I’ve read about where journalism and our business may be heading.
	Steve Buttry, innovation coach at Gazette Communications, co-chair of the ASNE Innovation Committee and author of A Blueprint for the Complete Community Connection. Steve will join these four in Thursday’s live chat. He will address his belief that we need a new revenue approach, based on facilitating transactions, rather than just showing ads to lots of people.
A note We won’t be discussing paywalls in this chat. As you may recall, we discussed this issue in the From Free to Fee webinar** last month. Whether you favor paywalls or not, we will need other revenue streams and deeper innovation of our business model. This discussion will focus on avenues beyond the paywall issue that has dominated much of industry conversation recently. **Webinars are available for download from the publications and recordings page. They are free to members. There is a $25 fee for nonmembers.